“This and That” is an occasional series of paired observations. -Ed.
Today: Wearing the Verge
This week the sporting goods company Nike released images of its new Air Max 1 Golf shoes. Titled simply “Grass” and described by Golf Digest as “grass camo” and by Sneaker Bar Detroit as “chia-like,” the shoes will surely make it that much more enjoyable to grip it, rip it, and put it in the hole.
They remind us of the great artist Gene Pool, whose grass-covered clothes and vehicles were ubiquitous in the art world of the early-to-mid-1990s. Pool would wear the suits in parades, or simply walking around as a casual street performance. He would also cover vehicles and other objects with grass, and appeared several times in the Houston Art Car Parade sporting a grass suit, walking alongside a grass car.
Pool was originally from Chicago, and he had a cheerfully unaffected Midwesterner’s attitude towards art. He was the organizer of the infamous Crest Hardware Store shows at an old-timey hardware store in Williamsburg, Brooklyn, just before that neighborhood became the poster child for art world gentrification. Over 100 artists would participate in the Crest Hardware Store shows, where works were installed among the merchandise and sold by the pound.
In the following charming video of the second Crest Hardware Store show in 1994, Manny Franquinha, the owner of the store, chuckles and says “I guess we’re part of a new art colony in Williamsburg.” (The show ran for seven years, then went on hiatus when Pool moved away from New York, only to be revived by Franquinha’s son Joe in 2013.)
The designers at Nike might say that they had never heard of Gene Pool and his grass clothes, but the fact remains: he was there way before they were. The artists always are.
“There is a fine line between being a kook and being an artist, and I definitely trample it.” – Gene Pool
No matter how original, innovative or crazy your idea, someone else is also working on that idea. Furthermore, they are using notation very similar to yours. – Bruce J. MacLennan